Dear Delegates,

Welcome to 2024 MAG Scholar Conference on Business, Marketing, and Tourism organized by MAGScholar. We would like to invite you to attend the conference to be held in Macao SAR, China, from November 11 to 14, 2024. All accepted papers will be published in the MAG Scholar online proceedings with an ISBN. A selection of conference papers will also be considered for awards and publication in the indexed journals.

The conference aims to provide a conducive platform to enhance interactive exchange among academics, researchers, and industry players. Scholars from all over the world who are interested in the advancement of Marketing, Tourism, Business and Media in the contemporary setting are all encouraged to attend the conference and submit their papers. Management, Economics and any Social Sciences papers which are related to Consumer and Organizational Behavior as well as the development of digital technology are also welcomed. Prominent scholars and leading practitioners will be invited to share their knowledge and experience, via workshops, lectures, and presentation sessions, about the latest research developments.

Should you have any queries, please do not hesitate to contact the Conference Secretariat at magscholar2024@iccmacao.com. We look forward to seeing you in Macao, China and your contribution to the discourse pertaining to business, marketing, and tourism.